Posts Tagged ‘green business practices’
Obtaining a Green Business Certification for Your Small to Medium-Sized Business – Part 2
Innovative Ways to Become a Certified Green Business
In the business world, there’s an old saying that says, “It takes money to make money.” In part 1 of this article series on obtaining your green business certification, we examined the benefits of becoming a green business (saving the environment, saving money, and gaining new customers). We also looked at some of the obstacles businesses face, one of which was finding the money necessary to make the switch to green.
In this article, we’re going to share a few ideas that can help you gain recognition as an eco friendly business, attract new customers, and even collect government incentives — on any sized budget!
Green Business Case Study: Kimpton Hotels
Company: Kimpton Hotel Group
Company Headquarters: San Francisco, California
Industry: Hospitality — Hotels and Restaurants
Overview:
Kimpton Hotels is the parent company for a growing collection of upscale boutique – and very eco-friendly hotels. With its innovative programs, out-of-the-box thinking, and commitment to the environment, Kimpton has emerged as a leader in the green hotel industry in recent years.
Though they are a large corporation with properties all over North America, the green practices that they incorporate into their business model can be successfully duplicated by businesses and organizations of all sizes. Below you’ll find a list of 7 best practices that you can adapt to your own business and position yourself, like Kimpton, at the top of your industry as a green business.